- What have you been asked to do? (What is the brief?)
- Specify the target audience (and use media terminology)
- What product do you intend to create?
- What issues did you highlight with the existing website?
- How do you propose to improve the website:
- typography
- colours
- layout
- logo (if applicable)
- use of images and videos / other assets
- style / theme
- What is the aim of your new design - what do you hope to achieve?
Now go back through your post and check your spelling, punctuation and grammar - does it all make sense? Have you capitalised where necessary? Have you used appropriate media terminology?
Also, have you backed up every point that you have made with a reason?
Also, have you backed up every point that you have made with a reason?
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